Marketing managers

Detailed Occupation

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2020 Workforce

515k

Average Age

40.3

Estimated Job Growth

6.67%

10-year projection

Average Salary

$101,107

Average Male Salary

$124,133

Average Female Salary

$86,161

About

Marketing managers are most often employed by the Computer Systems Design industry. The average yearly wage for Marketing managers was $101,107 in 2016. The top 3 most similar occupations to Marketing managers by wage are Nurse practitioners & nurse midwives, Magnetic resonance imaging technologists, and Geoscientists and hydrologists, except geographers.

Marketing managers are part of the Management occupations, along with General & operations managers, Chief executives & legislators, Advertising & promotions managers, Marketing managers, Sales managers, and 24 more.

The top 3 locations that employ the most Marketing managers are Lake View & Lincoln Park PUMA, IL, North Beach & Chinatown PUMA, CA, and Battery Park City, Greenwich Village & Soho PUMA, NY. The top 3 locations with a relatively high concentration of Marketing managers are North Beach & Chinatown PUMA, CA, Morristown Town, Madison & Florham Park Boroughs PUMA, NJ, and Battery Park City, Greenwich Village & Soho PUMA, NY.

Information on the businesses and industries that employ Marketing managers and on wages and locations for those in the field. Computer Systems Design is the industry that employs the most Marketing managers, both by share and by number, though the highest paid industry for Marketing managers, by average wage, is Pipeline transportation. Marketing managers are paid most in Lakewood City & Joint Base Lewis-McChord PUMA, WA but are relatively concentrated in North Beach & Chinatown PUMA, CA.

Yearly Wage

$101,107

AVERAGE SALARY

± $3,121

In 2020, Marketing managers earned an average of $101,107, $45,153 more than than the average national salary of $55,954.

Geoscientists and hydrologists, except geographers make somewhat more than Marketing managers while Nurse practitioners & nurse midwives make somewhat less. This chart shows the various occupations closest to Marketing managers as measured by average annual salary in the US.

Wage Distribution

0.41

WAGE GINI

In 2019, Marketing managers had a wage GINI coefficient of 0.41, which is lower than than the national average of 0.478. In other words, wages are distributed more evenly for Marketing managers (shown in red) than for the overall labor force (shown in gray).

Wage by Location

HIGHEST PAYING PUMAS

This map shows the Public Use Microdata Areas (PUMAs) in the United States shaded by average annual wage for Marketing managers.

Spatial Concentration

PUMAs with a Relatively High Concentration of Marketing managers

This map displays which Public Use Microdata Areas (PUMAs) in the United States have a relatively high population of Marketing managers.

Most Common

The most common industries employing Marketing managers, by number of employees, are Computer Systems Design, Management, scientific & technical consulting services, Advertising, public relations & related services, Insurance carriers, Construction, Restaurants & Food Services, Securities, commodities, funds, trusts & other financial investments, Colleges, universities & professional schools, including junior colleges, Lessors of real estate, and offices of real estate agents and brokers, Medical equipment & supplies manufacturing, and Banking & related activities.

Highest Paying

The highest paying industries for Marketing managers, by average wage, are Pipeline transportation, Pottery, ceramics, & plumbing fixture manufacturing , and Pharmaceutical & medicine manufacturing.

Industries by Share

515k

2020 Workforce

± 17,585

2.43%

1 YEAR GROWTH

± 4.74%

The number of people employed as Marketing managers has been growing at a rate of 2.43%, from 502,599 people in 2019 to 514,826 people in 2020.

This graphic shows the share of Marketing managers employed by various industries. Computer Systems Design employs the largest share of Marketing managers at 7.25%, followed by Management, scientific & technical consulting services with 6.07% and Advertising, public relations & related services with 3.63%.

Diversity

Demographic information on Marketing managers in the US. The average age of male Marketing managers in the workforce is 42.1 and of female Marketing managers is 39.1, and the most common race/ethnicity for Marketing managers is White (Non-Hispanic).

Composition by Sex

203k

MALE WORKFORCE

± 11,044

312k

FEMALE WORKFORCE

± 13,703

60.6% of Marketing managers are Female, making them the more common sex in the occupation. This chart shows the sex breakdown of Marketing managers.

Race & Ethnicity

Most Common Race or Ethnicity of Marketing managers

White (Non-Hispanic)
Asian (Non-Hispanic)
White (Hispanic)

75.5% of Marketing managers are White (Non-Hispanic), making that the most common race or ethnicity in the occupation. Representing 7.29% of Marketing managers, Asian (Non-Hispanic) is the second most common race or ethnicity in this occupation. This chart shows the racial and ethnic breakdown of Marketing managers.

Age by Sex

42.1

AVERAGE MALE AGE

± 0.661

39.1

AVERAGE FEMALE AGE

± 0.508

The median age of Marketing managers is 40.3, and Male employees are generally 3.06 years older than than their Female counterparts.

Education

Data on higher education choices for Marketing managers from The Department of Education and Census Bureau. The most common major for Marketing managers is Business but a relatively high number of Marketing managers hold a major in Communications.

Majors

ACS PUMS data only shows the major for bachelor's degrees. However, we can filter the data based on highest degree obtained.

MOST COMMON MAJORS

MOST SPECIALIZED MAJORS

Projections

Projections on job growth for Marketing Managers from the Bureau of Labor Statistics. The 10-year national workforce is projected to grow 3.71%, but Marketing Managers are expected to see a growth of 6.67% over the same period. This occupation is expected to grow more than the national average.

Job Growth

6.67%

Estimated Job Growth

10-year Projection

3.71%

National Growth

10-year Projection

This line chart shows the projected 10-year growth in the number of jobs for Marketing Managers. This profession is expected to grow more than than 3.71%, the average rate of national job growth.